Page 16 - AAA JULY - AUGUST 2013 Online Magazine
P. 16

FeATure Mro in AsiA







                                                                                    Asia encompasses
                                                                                a very broad model,
                                                                                right through from a
                                                                               very traditional vertical
                                                                                model to a young-fleet,
                                                                                brand new [business]
                                                                                approach


                                                                               – Tom Anderson, Airbus SVP,
                                                                                Services & Customer Support

                                                                                moment is looking for solutions, not just
                                                                                a traditional response.
                                                                                  “There are lots of different business
                                                                                models [here]. Some carriers are
                                                                                simply talking transactional, looking
                                                                                for C-checks only, but others are looking
                                                                                for much more depending on how long
                                                                                they have been in business, how much they
                                                                                are capitalised, and whether their MRO
                                                                                needs are seen as strategic or immediate.
                                                                                Some even apply portfolio theory to MRO
                                                                                needs – so [Airbus] needs to support all
                                                                                kinds,” he explains.
                                                                                  Not an easy task for MRO providers,
                                                                                but one that MRO operators are rising to
                                                                                the challenge of, says Lufthansa Technik’s
                                                                                Reinert. His company has approached the
                                                                                challenge not from a subsidiarial angle,
                                                                                but through collaboration. “We have four
                                                                                successful joint ventures in Asia, two in
                                                                                China, one on the Philippines and one in
                                                                                Malaysia,” he notes.
                                                                                  Anderson agrees with this approach.
                                                                                According to him, done correctly, joint
                                                                                ventures make the final product or service
                                                                                something better. “In any agreement –
                                                                                such as a marriage – there needs to be
                                                                                give and take to make it work well. At
                                                                                Airbus, we have to understand the limits
                                                                                (of joint ventures) and be prudent.”


            MRO OuTSOuRCING
            “With technology adoption leading to increased visibility and opportunities in   Rolls-Royce’s facility in
            categories considered to be ‘low-hanging fruit’ nearly exhausted, MRO is an   Singapore is seeing a
            attractive category to be considered for outsourcing. There is an increasing   gradual but steady increase
            adoption of MRO outsourcing with some successful proof points in the market.   in activity as the firm inks
            There are multiple flavors of MRO outsourcing to pick and choose, based on   more deals. Of note, Rolls-
            buyer-specific situations and risk appetite.”                       Royce has closed a deal
            – Everest Group report Multiple Avenues to MRO Optimisation         with Singapore Airlines for
                                                                                engine MRO services
        16   ASIAN AIRLINES & AIRPORTS  JULY / AUGUST 2013                      WWW.ASIANAIRLINES-AIRPORTS.COM
   11   12   13   14   15   16   17   18   19   20   21