Page 24 - AAA JANUARY - FEBRUARY 2016 Online Magazine

FEATuRE AIRCRAFT CABINS
Sophisticated Comfort
British Airways’ brand new First cabins are a triumph of elegance over opulence
By Atul Chandra
BA’s new First cabin product
makes optimum use of the
space in the 787-9 Dreamliner,
to deliver an outstanding eight
seat First Class cabin
24 ASIAN AIRLINES & AEROSPACE JANUARY / FEBRUARY 2016
BRITISh AIRWAYS’ (BA) WELL REGARDED Prototrim (a supplier to Land Rover and
First Class cabins have received a complete Aston Martin) and intelligent mood lighting
revamp on the airline’s latest Boeing 787-9 by London based Pritchard Themis. The
long-haul jetliners. Understated and elegant, overall effect is a cabin that is sophisticated
the BA First cabin product makes use of and plush, with intuitive technology that
high-quality materials, modern design and delivers an unmatched customer experience.
state-of-the-art technology, to deliver a BA used an extensive amount of research
First Class product, that is one of the finest and passenger feedback to ensure that
around. BA also chose to install only eight the customer experience in the First cabin
seats in its new First Class cabin, compared is as intuitive as possible. The new seat
to the 14 seats installed on its older long-haul and in-flight entertainment (IFE) systems
aircraft. The design of the new First Cabin can now be controlled via a new handset
was undertaken by British firm, Forpeople controller, which has its own display and is
which has earlier worked with the airline integrated neatly into the seat. As a result,
for the launch of BA First cabin product in if a customer is watching a movie on the 23”
2010. The high-tech cabin ambience, makes screen and wants to view the moving map, he
uses of metallic accents, high quality leather can view the map on the handset controller
and fabric trim provided by British supplier display. This also allows for gate-to-gate
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