Page 29 - AAA MARCH - MAY 2022 Online Magazine
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COLUMN


        Integrated                                                     efficient operations and smart, collaborative IT
                                                                       are vital to the industry’s future as it digitalizes its
                                                                       processes. The focus must be on collaboration
                                                                       and operational excellence. The seamless journey
                                                                       and operational efficiencies will build on digital
                                                                       platforms – SDN (software-defined networking),
                                                                       APIs (application programming interfaces), and
        Communications the cloud. These technologies meet the industry’s
        for Real-Time                                                  while safeguarding existing capital investment.
                                                                       need for cost-efficient and agile operations now

                                                                       Facilitating industry collaboration is about bring-
                                                                       ing the industry’s players together because we all
        Collaboration                                                  rely on each other in the travel chain. By working
                                                                       together, we can achieve more to smooth out
                                                                       processes and share approaches. Collaboration
                                                                       goes hand in hand with achieving operational
                                                                       excellence for airlines, aircraft, airports, and other
                                                                       players.
                                                                       One area with untapped potential is the real-time
                                                                       collaboration between teams in the air and on
                                                                       the ground. Today, the information flow between
                                                                       an aircraft approaching an airport, the opera-
                                                                       tion control center (OCC), the ramp, gate, and
                                                                       maintenance control is not optimal. Processes
                                                                       are complex and time-critical. The multiple stake-
                                                                       holders on the ground often work in organizational
                                                                       silos at different airport locations and, in the case
                                                                       of dispatchers, sometimes even from home.
                                                                       While the flight crew and OCC communicate via
                                                                       datalink, the teams on the ground rely on SMS,
                                                                       e-mails, chat applications, and phone calls to get
                                                                       themselves organized. The convoluted communi-
                                                                       cation across different channels often means that
                                                                       information does not get to the right people fast,
                                                                       leading to operational inefficiencies and stress
                                                                       for everyone involved.

                                                                       Here are six ways how a single, integrated
                                                                       platform can help airline and airport teams
                                                                       communicate and collaborate effectively:
          KEMAL AHMED, PRODUCT MANAGEMENT, SITA                        Air-to-Ground Communication
                             FOR AIRCRAFT                              Accurate Fuel Management
                                                                       Thanks to better than expected weather and
        The air transport industry is complex. Many players need to collabo-  strong tailwinds, a flight from Hong Kong to Los
        rate to make processes work. A long-haul flight, for example, typically  Angeles has used less fuel than planned. As the
        takes 90 to 120 minutes to turn around and involves a minimum of  plane approaches the US west coast, the pilot
        20 people on the ground. The digitalization of processes can help  notifies the aircraft fueler Liam at LAX that less
        improve operations through effective collaboration and lead to a better  fuel will be required for the upcoming refueling.
        passenger experience.                                          The heads-up via cockpit MCDU (Multifunction
                                                                       Control Display Unit) can help prevent the next
        Collaboration Goes Hand in Hand                                flight from carrying unnecessary fuel and excess
        The COVID-19 pandemic has accelerated the industry’s digital shift.  weight. It optimizes the refueling process, lead-
        Some of SITA’s customers believe they have achieved three years  ing to more sustainable fuel usage and reduced
        of digitalization in one year. Tomorrow’s travel will be a healthy, fric-  costs for the airline. In a situation where more fuel
        tionless, and personalized journey. It will be driven by identity and  was used than planned, the pilot can, of course,
        biometric technologies, combined with mobile applications, data,  notify the fueler that more fuel is required. In both
        artificial intelligence, digital cabins, and more. Reliable services with  situations, advanced communication reduces the


         ASIAN AIRLINES & AEROSPACE                                                             March_May 2022 | 29
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