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Singapore Airshow: Business as Usual

: Feb 7, 2020 - : 2:00 pm

The 7th edition of the biennial Singapore Air Show is likely to begin on a quiet note following concerns over the spread of the novel coronavirus, which have led to some exhibitors pulling out from the exhibition.

Despite the inauspicious start to this year’s international airshow calendar and indeed the new decade, exhibitors remain of the opinion that it will be business as usual once the air show gets underway.

Plenty of business is expected to be conducted with many agreements on the anvil, despite reduced participation at the show due travel restrictions imposed by Singapore and company bans on employee travel.

The majority of the exhibitors who have chosen not to participate are from China, with a few from the USA and Europe. Experia Events, the organisers of the Singapore Airshow 2020, is putting on a brave face, “We are focused on delivering the show while ensuring the overall safety of our attendees. During this period, we will continue to work with the relevant authorities and do our utmost to offer support to our exhibitors, partners and visitors who require assistance,” said Leck Chet Lam, MD of Experia Events.

However, the cancellation of the Singapore Air Show Aviation Leadership Summit (SAALS) 2020, an important component of the Air Show programme which brings together a large number aviation leaders, comprising government officials, civil aviation authorities, airport operators and airline executives could dampen the mood.

It is not all gloom however, the strong growth outlook for Asia’s aerospace and defence industries, mean that for many firms, the exhibition remains a must attend and in-fact prior to the emergence of the novel coronavirus, over 95 per cent of the show’s exhibition space was sold-out well in advance.

The Singapore Airshow presents an unmatched opportunity for countries and companies seeking to build networks and forge strategic partnerships in the aerospace and defence ecosystem.

The Singapore Air Show 2018 featured participation from more than 1000 companies, in addition to the attendance of 287 VIP delegations from 91 countries/ regions, there were over 54,000 trade attendees.

Despite the increased participation of exhibitors from Asia Pacific and the Middle East, numbers for this year’s air show are unlikely, to better the 2018 edition. The presence of a strong US contingent and the presence of the F-22 Raptor Demonstration team will be a major draw to show goers.

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