With the ongoing pandemic causing the cancellation of a large number of tradeshows in different parts of the world, Kallman Worldwide has unveiled the “USA Showcase Series,” a Commercial Media Platform (CMP) that is designed to provide U.S. aerospace and defence companies global exposure for their products and capabilities.
The CMP, the first one of its kind in the U.S., was officially inaugurated on Monday. Heidi Grant, Director of the Defense Security Cooperation Agency (DSCA), Diane Farrell, Deputy Under Secretary for International Trade, U.S. International Trade Administration, Liz Beneski, Executive Director of AmCham Abu Dhabi, Amandine Crabtree of the Washington State Department of Commerce, and Tom Kallman, President and CEO of Kallman Worldwide, spoke at the virtual event.
Airborne Systems, which delivered the parachute system that helped the Perseverance Rover land on Mars, is one of the 150 U.S. companies that have joined the online commercial platform. The company received the inaugural U.S. Aerospace and Defence Showcase outstanding exhibitor award for its role in the Mars exploration program. Kurt Hempe, Director, Space and Inflatables business unit at Airborne Systems, and Maria Holman, marketing events specialist at the company, spoke.
The idea of the CMP came about after the Paris Airshow was officially called off in December last year, said Kallman. “The COVID-19 pandemic not only grounded our fleet of aircraft but also the trade show industry. In 2020 and the first half of 2021, with the cancellation of trade show after trade show, the U.S. aerospace and defence industry lost opportunity after opportunity to promote ourselves in every market in the world.”
The new platform would help not only OEMs but also small and super-small American companies in the sector, Kallman added.
Although the aerospace industry’s trade balance fell from US$78 billion in 2019 to US$40 billion in 2020, the industry continues to hold the highest trade balance of all U.S. manufacturing industries, Farrell said. The aerospace and defence industries are among the most globally integrated sectors and the ability to connect with suppliers and customers in key markets is critical, she added.
The CMP, which is aimed at helping U.S aerospace and defence companies connect globally, provides networking opportunities not just during trade shows but throughout the year. More than 150 U.S. firms and 550 industry professionals from the U.S. and other countries are part of the media platform. Kallman Worldwide plans to use the CMP as a preview platform for trade events it works on in the future.
Boeing aircraft will be conspicuous by their near-total absence from the show, but the American OEM is expected to walk…
Eve Air Mobility will provide an update on key program milestones, including its first full-scale prototype, at the Farnborough Air…
Boeing, which is not bringing any of its commercial jets to this year's Farnborough Airshow, will instead focus on highlighting…
Gulfstream Aerospace has appointed Smitha Hariharan as vice president and chief sustainability officer, effective immediately. In the newly created role,…
Rafael Advanced Defense Systems has been upgraded to an 'A' credit rating by S&P Global Ratings, with a stable outlook.…
Qantas will likely use a North Pole route to achieve its Project Sunrise Sydney to London nonstop with the A350-1000…
Fincantieri marked an important milestone with the launch of the seventh PPA (Multipurpose Combat Ship), named "Domenico Millelire," at the…
Sierra Space Corporation, in collaboration with Japan Airlines Co., Ltd., Kanematsu Corporation, and Oita Prefecture, has announced the inclusion of…
The Malaysian Army has recently announced a tender inviting local companies to supply and deliver 800 M72 Light Anti-tank Weapon…
China has proposed supplying the Type 052D destroyer to the Indonesian Navy (TNI AL) as part of a broader effort…
Following the recent signing of the Reciprocal Access Agreement (RAA) between the Philippines and Japan, reports suggest that the Philippines…
The U.S. military has awarded SRC, Inc. a contract worth USD 25 million to develop the Long-Range Radar, a large…
Australia’s largest international air combat training exercise, Exercise Pitch Black, is set to take place from 12 July to 2…
The Spanish space launcher company, PLD Space, has secured a EUR31.2 million syndicated loan with Banco Santander, EBN Banco, and…
Malaysia Airlines’ inaugural A330neo has been unveiled in Toulouse, proudly displaying the airline’s distinctive Malaysia flag livery. This milestone marks…
IFS, a Sweden-based provider of cloud and industrial AI software, has announced the acquisition of EmpowerMX - an AI-powered aviation…
The Indonesian Navy (TNI AL) launched two new Dorang-class patrol vessels in Serang, Banten province, on Friday (Jul. 12). Constructed…
Vietjet, in partnership with the Ministry of Public Works and Transport of Laos, has announced a new agreement aimed at…
China Southern Airlines (CSN) and Malaysia Airlines (MAS) have expanded their codeshare flights to encompass three new routes: Guangzhou-Penang, Kuala…
Saudi Arabia has ordered four additional Airbus A330 Multi Role Tanker Transport (MRTT) aircraft for the Royal Saudi Arabia Air…
Embraer's brand-new E-Freighter, the E190F, will make its first public appearance at the Farnborough International Airshow that will take place…
WestJet Cargo has announced the launch of its new Campus'Air service, aimed at providing affordable shipping solutions for students and…
SITA has reported a record revenue of nearly US$ 1.5 billion for 2023, marking a 7% increase from the previous…
ASELSAN achieved a significant milestone in its space research and satellite payload development with the successful launch of the TURKSAT-6A…
Japan and the Philippines have formalised a defence pact through the Reciprocal Access Agreement (RAA), aimed at facilitating joint exercises…
Indonesia is set to deploy missiles around strategic choke points along its sea lanes, as announced by the Acting Secretary…
From July 22-26, ZeroAvia will be back at historic Farnborough embracing 120 years of aviation innovation, and showcasing the company's…
Commtact Ltd., a provider of advanced wireless communication solutions for defence, security forces, and robotic platforms, has been awarded a…
Garuda Indonesia (GIA) and Singapore Airlines (SIA) received the green light from the Competition and Consumer Commission of Singapore (CCCS)…
Philippine Airlines (PAL) reopened its Clark - Basco route on Tuesday (Jul. 2). The event was attended by airline officials…
Headquartered in Singapore with reporters spread across all major regions, GBP Aerospace & Defence is a leading media house that publishes three publications that serve the aerospace and defence sector - Asian Defence Technology, Asian Airlines & Aerospace and Daily News. Known industry-wide for quality journalism, GBP Aerospace & Defence is present at more international tradeshows and exhibitions than any other competing publication in the region.
For over three decades, our award-winning team of reporters has been producing top-notch content to help readers stay abreast of the latest developements in the field of commercial aviation, MRO, defence, and Space.
Copyright 2024. GBP. All Rights Reserved.
Home Defence & Security Space Commercial Aviation Maintence Repair & Overhaul Daily News Events About Us
2024 GBP all rights reserved.