Page 29 - AAA NOVEMBER - DECEMBER 2022 Online Magazine
P. 29

COLUMN
                                                     With Christmas and Chinese New Year on the horizon and
                                                     more people travelling, there is a serious risk this will get worse.
                                                     However, many airlines are taking the “if it ain’t broke, don’t fix
                                                     it” approach – arguing that as economy cabins are at capacity,
                                                     there is no need to invest in innovation.

                                                     In the last 20 years, the global airline industry faced the SARS
                                                     outbreak, Swine Flu, MERS, and COVID-19, and is also battling
                                                     rising influenza cases.
                                                     If history teaches us anything, it is that there will be another air-
                                                     borne pandemic or epidemic that brings commercial aviation to
                                                     its knees – it is only a matter of time. That is why it is vital that
        JON PAGE, PRESIDENT AT PEXCO AEROSPACE       the industry changes its mindset now and focuses on implement-
                                                     ing long-lasting and proven innovations that elevate passenger
        FROM CONCEPT                                 wellbeing and hygiene onboard for everyone.

        TO CABIN:                                    In the early days of the coronavirus pandemic, it was thought
                                                     that surface transmission was a big issue.
        AIRSHIELD IS                                 Only later did the scientific evidence point toward airborne trans-
                                                     mission as the primary threat – something even more critical
        THE FUTURE                                   for concealed spaces like aircraft cabins, especially narrowbody
                                                     planes.
        The  year  2023  will  see  global  air  travel  When it comes to airborne viruses, we deal with an invisible
        rebounding from the pandemic. The latest  enemy that moves unexpectedly. At Pexco, we felt that if we
        data  from  the  International  Air  Transport  were to help, we needed to understand the cabin airflow envi-
        Association (IATA) predicts the industry will  ronment better.
        return a US$4.7 billion profit next year, with
        passenger numbers exceeding four billion –  Enter AirShield
        just shy of the total passengers in the year
        before the pandemic.                         To do that, we completed one of the largest and most com-
                                                     prehensive  independent  assessments  of  cabin  airflow  on  a
        In anticipation, many airlines have invested  particulate level. Using more than 60 million computational fluid
        heavily in their premium cabin classes –  dynamics (CFD) data points and information from a series of
        expecting passengers to want to continue  on-wing tests onboard real narrowbody aircraft – in partnership
        spending on luxury travel experiences as an  with pioneering airlines and aircraft lessors, including American
        antidote to lockdown restrictions.           Airlines, Southwest Airlines, Alaska Airlines, and Avolon – we
        Passengers who can afford these experiences   discovered two things.
        will benefit from privacy dividers, seat doors,  Firstly, aircraft cabins are highly efficient at exchanging and
        high suite walls, and more personal space to  cleaning the air in considerable volumes, with the HEPA filtra-
        keep them comfortable and protected from  tion system performing exceptionally well in removing bacteria
        unwanted germs and odours onboard. But the  and viruses from the air. But our research also found that with
        economy class experience has not changed,  existing airflow in narrowbody aircraft, airborne particles and
        leaving millions of passengers wanting more.  odours – that could potentially be contaminated with viruses
                                                     from stray breaths, coughs, or sneezes – are inadvertently being
        Fighting an Invisible Enemy                  pulled across neighbouring passengers’ seats, swirling around
                                                     their heads, before they exit through the HEPA filters.
        This economic season is a challenging time
        for aviation in the Asia-Pacific region. Thirty-  This  extensive  research  gave  birth  to  an  idea:  AirShield.  A
        nine countries across the region have felt the  next-generation technology that enhances what has come before
        full force of COVID-19, with more than 170  and creates a cabin experience fit for the post-pandemic world.
        million infections to date. Despite stringent
        travel restrictions and large-scale vaccination   We have spent more than two years developing and testing its
        programmes, infections are rising again in   design and performance. AirShield is now in the final stages
        China, Japan, India, South Korea, Hong Kong,   of certification with the Federal Aviation Administration (FAA)
        and Singapore, according to the latest data   – meaning it will not be long until it is in the sky protecting pas-
        from Nikkei.                                 sengers. But how does it work?

        ASIAN AIRLINES & AEROSPACE                                                        NOVEMBER-DECEMBER | 29
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