Page 33 - AAA APRIL - MAY 2017 Online Magazine

SHOW REPORT

business and first class passenger seats,
aerostructures, and pilot seats, showcased
its Celeste regional business class seat
at AIME. Speaking to Asian Airlines &
Aerospace, a company official said, “Our
new business class seat Celeste, addresses
single aisle narrow body market, which is
meant for high density airlines which want
to put in as many seats as possible, while still
maintaining a good seat comfort for BC pax.
There are already five customers and one
middle-eastern customer for the Celeste
seat.” Etihad is one of the company’s main
customers and STELIA Aerospace will deliver
seats for the airline’s 787-10s. Commenting
on future trends, the official said, “In our
view, it is that besides the seat, you need to
Traveller” aircraft seating concept, which and a leg rest to make it more comfortable add to features that will allow the airline to
aims to offer extravagant levels of comfort on longer flights and we see this seat selling get feedback from the customer. Now we
for customised VIP cabins, with high-end into wide-body and narrow body jetliners.” He are working to integrate big-data into our
leather seating and leather touch surfaces. also provided an insight into the costs and seats, so that they can tailor the services to
The company aims to take advantage timelines associated with the development the passenger.” STELIA Aerospace has been
of emerging requirements from airlines of aircraft seats, “Some airline spend millions contracted by Singapore Airlines for the
which are looking for individualisation and on developments, some seating companies Business Class seats on its 787-10 and the
differentiation of their cabin product on spend up to four million pounds, typically A350-900s.
an aircraft, with custom trim and finish cost would be as low as 750,000 pounds,
requirements, coloured plastics etc. a year is ideal for the development to be toP: Boxmark showcased
completed and two years is the maximum for its “Luxury Traveller” aircraft
seating concept at AIME
Aviointeriors a blue-sky development,” he says.
Italian aircraft cabin interiors and BottoM: STELIA Aerospace
passenger seat provider Aviointeriors, STELIA Aerospace has already bagged five
showcased three aircraft seats at AIME. French firm STELIA Aerospace, a 2.1-billion- customers for its new Celeste
Business Class seat for single
Being showcased for the first time in the euro company which designs and produces aisle narrow body aircraft
Middle East was a mock-up of the firm’s
Adagio high density business class seat,
also on display were the Columbus family
of widebody seats and the Canova narrow
body business class seat. “The Middle East
is an important market for us that we want
open up into,” said Senior Vice President,
Sales & Marketing Aviointeriors, speaking to
Asian Airlines & Aerospace on the sidelines
of the show. “High density business class
seating allows you to have more passengers
in a defined space with a minimum spec of a
100 percent aisle access and 100 percent flat
seat,” saying, “We analysed the market and
realised that HD premium business class
as our future.” The company will continue
to place an emphasis on the market in Asia.
“We see 3 products for SE Asia, the Adagio
high density business class seat, our C3 seat
has sister seat called the C4 which is an
Economy plus seat, which has more legroom
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