Page 17 - AAA OCTOBER - DECEMEBER 2023 Latest Magazine | GBP
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VOLMET (weather information         Patel: Increasing passenger          Q  AAA: And finally, what is in
        during flight), DCL (Departure      safety, boosting passenger          your roadmap for 2024.
        Clearance) and CPDLC                confidence, and making air-
        (Controller-Pilot Datalink          port and airline operations         Patel: While we don’t have
        Communication).                     significantly more efficient,       specific details on the product
                                            adaptable, and intelligent is
                                            the new blueprint for survival      roadmap to share, SITA con-
        Q  AAA: Is SITA exploring new       and growth. Significant steps       tinues to tackle the industry’s
        partners to support the travel      in these areas have already         most difficult challenges and
        industry? And how do you            been taken.                         deliver breakthrough results.
        think the pandemic changed           Despite being synonymous           Our mission is to empower
        the relationship between vari-      with stalled economies and          our customers to deliver the
        ous industry stakeholders?          canceled events, 2020 was a         ultimate travel and transport
                                            year of accelerated technol-        experience, with the most
        Patel: SITA continues to            ogy adoption across the air         advanced, efficient, and sus-
                                            transport industry. We know
        innovate collaboratively with       this because we work closely        tainable technologies. SITA is
        airline, airport and border         with customers throughout           renowned for its collaborative
        customers, as well as other         the industry globally who are       approach to innovation. We
        industry organizations –            actively pursuing new technol-      partner and co-innovate with
        addressing costs, operational       ogies to adopt.                     our airline, airport, and border
        hurdles and the passenger                                               customers, as well as proven
        experience. Our approach            New technologies have               innovative companies, ear-
        includes Proofs-of-Concept,         seeped into our airports and        ly-stage ventures, universities,
        trials and pilot projects, looking   changed the passenger expe-        and other science, academic,
        at new and emerging tech-           rience. That pace of innovation     and management institutions.
        nologies across the journey,        adoption set a scene for rapid      Our rationale is simple: to test
        supply chains and opera-            industry transformation over        innovations with customers
        tions, and including digital        the last few years and has          directly through Proofs-of-
        identity, Artificial Intelligence,   forced a historically slow-mov-    Concept (POCs) and trials,
                                            ing industry into action. The
        Computer Vision, Machine            pandemic prompted a new             and to work with partners to
        Learning, blockchain, sustain-      focus on trust. The industry
        able aviation, and more.            must regain the trust of pas-       complement our strengths,
                                                                                skills, and technologies. By
                                            sengers while airport and           doing this, we encourage
                                            airline workers must trust the
        Q  AAA: What is one key             measures taken and the envi-        growth while exploring real
        lesson learned from the last        ronments, they are working          needs and use cases and
        few years that we must take         in are sufficient to keep them      bringing ideas to fruition as
        forward?                            safe.                               quickly as possible.•




























        ASIAN AIRLINES & AEROSPACE                                                    OCTOBER - DECEMBER 2023 | 17
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