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 Support from state management and promoting businesses. How do you see the role and posi-
agencies tion of the support offered by the
 The solidarity and cooperation What will be the importance of state?
of businessmen, domestic aviation this event for the industry? Who
enterprises. is your target audience? What will Luong Thi Xuan: The Government
 The maturity and joint effort of a be the similarities and differences and state agencies play an import-
young generation who aspires to with other events in the region? ant role in supporting entrepreneurs
build the country’s aviation industry. over difficulties and challenges. For
 And especially the support and Luong Thi Xuan: Vietnam example, during the Covid-19 pan-
accompany of overseas enterprises. International Aviation Expo 2022 demic, the Vietnamese Government
is a key annual event of Vietnam had done a tremendous job in
This year, we are honoured to Aviation Industry. We have nur- controlling the outbreak and had
receive the sponsorship and com- tured this event for 10 years after brought everything to normal very
panionship of Boeing, Embraer, visiting many airshows in the world. quickly.
Vietnam Airlines, Vietravel Airlines Luckily, we succeed to organise the
and Vietnamese businesses that first VIAE in 2019. This is the reason Regarding Vietnam International
have supported the program. That leading to the VIAE 2022. Aviation Expo, our Government,
shows the interest of international mainly the Ministry of Transportation,
businesses in Vietnam’s aviation VIAE 2022 performs the mission of Civil Aviation Authority of Vietnam,
market, as well as the cohesion of bringing together airlines, enter- National Traffic Safety Committee
domestic enterprises who want to prises, manufacturers from the and other relevant departments
bring the image of the country’s avi- world over to Vietnam. This is a have extended their support to
ation further. place for experts, operators, lead- organise the expo, with the right
ers from governments, associations, advice and instructions. The author-
What do you foresee as some airlines, enterprises in aviation field ities also contributed in attracting
biggest post-COVID challenges to meet and exchange new ideas, Vietnamese enterprises to make the
for the exhibition business? strategies. And also, the show will event more stronger.
What according to you would help in bringing the latest modern What would be your message to
be the upcoming trends that will technologies, products, and ser-
influence the exhibition/airshow vices to the Vietnamese market. the industry and the key learnings
from the worldwide pandemic?
industry?
What, in your opinion, has been Luong Thi Xuan: Aviation is the lead-
Luong Thi Xuan: Difficulties are the contribution of previous edi- ing industry of economy. When you
inevitable after the Covid pan- tions of VIAEXPO to the notable become the leaders, become the
demic. Aviation businesses have growth of Vietnam’s airlines pioneers, you have to be a first one
been affected too much during the industry? facing with challenges. And also be
last two years leading to financial the first ones recovering after the
exhaustion to be able to attend Luong Thi Xuan: The first Vietnam pandemic, in order to contribute to
aerospace exhibitions. Some coun- International Aviation Expo was the recovery of the economy.
tries have still not opened their held in 2019. After the postpone-
borders because of the fear of pan- ment because of the Covid-19 What is your message for the
demic. These governments of some pandemic, now we come back exhibitors and visitors?
countries strictly control and pro- for a second time. After the first
mulgate regulations to control the event, we realised the importance Luong Thi Xuan: VIAE should be a
Covid-19 epidemic, preventing sev- and potential of the expo toward must-go event for any brand work-
eral business establishments from the development of the aviation ing in the aviation industry. It will not
attending our show. industry. only be a leverage to boost up your

Despite these difficulties, we are VIAExpo helps in portraying the branding, expand your business,
and discover your opportunities,
still ready to support aviation busi- Vietnam aviation industry’s image update new trends, but also a key
nesses to cope with these difficulties overseas, and also in attracting the to access hi-level individuals in the
to promote the recovery of the best things from the aviation indus- aviation industry.
industry after two years of absolute try around the world to Vietnam. Vietnam is a young, new and active
standstill. The trend of online exhi- It helps in creating a direct bridge aviation market with the highest
bitions and webinars will help the between the Vietnamese market growth rate in the ASEAN region.
exhibition organisations to maintain and the world. It also enables our Our country’s adaptability to new
the connection between businesses entrepreneurs in finding out their technologies is higher than others.
and people in any circumstances. partners directly and actively. Last So if you are at VIAE 2022, it means
but not the least, it helps in accel-
But physical events are still the most you have already set your foot into
effective in connecting with people erating business relations. the most attractive aviation market.

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